GREENSBORO --VF Corp. has failed in its bid to buy Eddie Bauer, the bankrupt retailer known for its outdoor clothing.
Eddie Bauer, of Bellevue, Wash., said yesterday that Golden Gate Capital, a San Francisco private equity firm, had entered a bid of $286 million in a bankruptcy auction that began Thursday in New York.
Eddie Bauer, which filed for bankruptcy last month, called Golden Gate's all-cash bid "the best and highest offer."
VF would not confirm the bidding, which ended at 2:30 a.m. yesterday. But an attorney involved in the process said that VF, of Greensboro, wanted to buy Eddie Bauer's brand name, trademark and Web site, but not its 371 stores.
Eddie Bauer operates about 370 stores, including one at Hanes Mall in Winston-Salem.
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